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25 Aug Consumers Grow More Confident of Economic Recovery: Nielsen Global Consumer Confidence Index Increases Five Points Second Quarter

 
     
 

24 July Personal Recommendations and Consumer Opinions Posted Online are the Most Trusted Forms of Advertising Globally

 
     
 

21 July High Income Earners in Singapore are Saving More and Investing Less: Nielsen

 
     
 

25 May Fresh Food Products Enjoying Strong Gains as In-Home Dining Trends Pick up During Belt Tightening Times: Nielsen

 
     
 

21 May Consumer Confidence in SIngapore - and around the World - Continues in its Downward Spiral: Nielsen

 
     
  13 Apr Global Consumers Opt for Local Fare when Dining Out, Latest Nielsen Study Reveals  
     
  4 Mar Nearly Half of Singaporeans Consuming Vitamin/Dietary Supplements-Two Thirds on a Daily Basis  
     
 

23 Feb One in Two in Singapore Trying to Lose Weight: Nielsen

 
     
 

16 Feb Four in Five Nursing Mothers in Singapore Agree Breast is Best: Nielsen

 
     
 

19 Jan Singapore's High Income Households Turn to House Brand Bargains: Nielsen

 
     
 

6 Jan Singapore Ranks Second in the World as the Country with the HIghest Ownership and Usage of Media Technology

 
     
 

20 Nov Consumer Confidence in Singapore Slides to an All Time Low: Nielsen

 
     
  9 Oct Singaporeans Shun Medicines when it Comes to Minor Ailments  
     
 

19 Sep The Nielsen Company Names Christophe Cambournac President of Nielsen Asia, Pacific, and India

 
     
 

15 Sep These Days, More Global Consumer are Checking Nutrition Labels on Groceries, But still Need Help Understanding them!

 
     
 

20 Aug Global Consumer Confidence Falls to Record low: Nielsen

 
     
  4 Jun Inflation a Boon to Singapore's Modern Trade: Nielsen  
     
 

4 Apr Hong Kong & India Home to Asia's Biggest Designer Brand Fans: Nielsen

 
     
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Trends & Insights
     

 

Global Consumer Confidence, Concerns and Spending - A Global Nielsen Consumer report
Consumers' hopes for an end to the Global Economic Crisis have been bolstered in the 2nd Quarter 2009, led by BRIC markets (Brazil, Russia, India, China) and Asian countries.

     

 

Nielsen Global Online Consumer Survey: Trust, Value and Engagement in Advertising
Nielsen recently surveyed over 25,000 consumers online across more than 50 markets from Europe, Asia Pacific, the Americas and the Middle East on their attitudes toward trust, value and engagement of advertising

     

 

Nielsen Online Access Panels and ESOMAR Guidelines
ESOMAR has formulated 26 questions intended to provide insight into the quality and transparency of online sampling sources to help existing and future clients. This document aims to answer ESOMAR questions in relation to Nielsen's approach to managing its branded online access panels, designed and managed to support Nielsen Research. The Nielsen Company also has detailed information on procedures specifically related to its branded products, specialist projects and core research issues.

     
 

Consumer and Nutritional Labeling
Nielsen’s survey has found that around a quarter (24%) of the world’s shoppers always check the nutritional information on the package and 37 percent will check when considering purchasing a product for the first time.what measures they are taking to ensure their financial future is secure

     

 

What's Hot Around the Globe: Insights on food and beverage categories
This 2008 edition of What’s Hot around the Globe — Insights on Food & Beverage Categories looks at the fastest-growing categories and product areas across 38 key markets around the world, based on their value sales increases from 2006 to 2007. The consumers and these markets make up almost 70% of the world’s population, contributing more than 80% of the world’s GDP.

 

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